Irenic Esthetics
Client
Irenic Esthetics
Discipline
Aesthetics
Services
Strategy
Art Direction
Web Design and Development
Copywriting and Content Writing
Brand Identity
Irenic Esthetics is a beauty studio located in Cleveland, Ohio. Specializing in Eyebrow Lamination, Facials, and Body Waxing.
Our team worked diligently to craft a user-friendly booking site, allowing the founder's clients to easily schedule appointments and access all relevant information at their fingertips. Beyond developing the site, we collaborated with the founder to implement creative marketing strategies and managed content writing for various media platforms.
"I want to help others feel truly beautiful. I offer high-maintenance services so my clients can maintain a low-maintenance routine and still feel as beautiful as their natural selves."
— India Georgina, Founder of Irenic Esthetics
Our goal was to design a cohesive visual identity for Irenic Esthetics while creating a seamless, user-friendly booking experience that reflects the brand’s elegance and ease.
We prioritized mobile responsiveness, intuitive navigation, and clear calls to action to ensure clients could effortlessly explore services, view availability, and secure appointments.
The result was a polished digital space that not only captures the essence of Irenic Esthetics but also supports client retention and business growth through elevated branding and functionality.