WOMEN WINE & WINGS
Deliverables
Brand Identity Support & Refinement
Content Strategy
Media Content Creation
Short-Form Video Editing for Social Media
We partnered with the Women Wine & Wings Podcast to support their brand identity and social media presence. Our work focused on creating a cohesive, feminine, and conversational brand voice while developing engaging content that reflected the podcast’s energy and community-driven message. We produced branded social media posts, wrote captions and short-form copy, and edited podcast footage into platform-ready videos for posting on Instagram. The result was a consistent, polished social presence designed to increase visibility, engagement, and connection with their audience.
Our goal was to build a consistent and recognizable podcast brand while effectively promoting each episode across platforms.
We focused on creating scroll-stopping content that captures attention, sparks conversation, and encourages meaningful engagement with our audience. Through intentional storytelling and strategic promotion, we aimed to grow a connected community that looks forward to every episode and actively participates in the dialogue.
Our approach included platform-optimized copywriting, a consistent and recognizable voice across posts and threads, and strong alignment with each podcast’s themes and messaging. Every piece of content is crafted to reflect the heart of the conversation while remaining tailored to perform effectively on each platform.
Results & Impact
This strategy leads to stronger visual and brand consistency, improved engagement across platforms, and increased awareness of podcast episodes—helping the podcast reach new listeners while deepening connections with its existing audience.
